Chicago, IL, August 14, 2007 – Pekoe Tips, Inc., marketers of The Simple Leaf Tea announced today that it offset its carbon emissions with Carbonfund.org, the country’s leading carbon reduction and offset organization.
Pekoe Tips has chosen to offset 100% of the carbon emissions produced as a result of its business operations. These include inbound and outbound freight, travel and electricity. Every package of tea we sell represents a tangible environmental benefit toward renewable energy, energy efficiency, and reforestation projects. Pekoe Tips is also exploring an option to offer customers the opportunity offset the shipping of their tea in the CarbonFree™ shipping program. This practical step highlights Pekoe Tips’ commitment to be a leader in the tea community.
Pekoe Tips’ customers, partners and tea producers are very concerned about global warming. Considering the implications of climate change, carbon offsets through Carbonfund.org are a natural extension of the work Pekoe Tips does on behalf of its stakeholders.
“As a small business that literally depends on the earth for its livelihood, we are committed to leaving this planet in much better shape than it was when we entered it. Doing something about the impact of climate change is no longer a choice – it is a necessity. We are thrilled to be partnering with carbonfund.org to help us along the path to a sustainable future”, said Nikhil Roychowdhury, Founder and CEO of Pekoe Tips.
“It’s a pleasure to have Pekoe Tips join the CarbonFree program,” said Steve Offutt, Senior Advisor at Carbonfund.org. “Their commitment demonstrates that small companies can have a significant environmental impact by taking steps to reduce their impact and offset the remainder with Carbonfund.org.
Carbonfund.org is a non-profit organization whose goal is to make carbon offsets and climate protection easy, affordable and a normal way of life for every individual and business. Carbon offsets enable individuals and businesses to reduce carbon dioxide emissions in one location, where it is cost effective, to offset the emissions they are responsible for in their normal activities, like home, office, driving or air travel emissions. For instance, a clean, zero CO2 wind farm can offset the carbon dioxide produced by a coal-fired power plant. By supporting renewable energy, energy efficiency, and reforestation projects Carbonfund.org will retire an equivalent amount of carbon offsets. The financial support from these offsets will then help to continue the development of clean, renewable domestic sources of energy.
About The Simple Leaf
The Simple Leaf Tea was launched by Pekoe Tips in 2006 with one simple goal: to help people appreciate the inherent simplicity of a delicious cup of tea. We venture out from our home bases in Chicago and Calcutta to scour the earth for teas that we fall in love with. When we finally find something that fits the bill (and we taste lots and lots of teas before we pick), we whisk it away to Chicago so we can ship it out to our customers as soon as possible. Through strong relationships with tea growers, blenders and tasters, Pekoe Tips is able to import and deliver high-quality fresh tea to consumers and specialty retailers. In addition to our loose leaf teas, we also offer a range of practical tea accessories on our website at http://www.thesimpleleaf.com.
Carbonfund.org is the country’s leading carbon reduction and offset organization. Carbonfund.org educates the public about the dangers of climate change and makes it easy and affordable for individuals, businesses and organizations to reduce their climate impact. Carbonfund.org is reducing the threat of climate change by promoting cost-effective carbon reductions and supporting renewable energy, energy efficiency and reforestation projects globally that reduce and offset carbon dioxide emissions. Carbonfund.org works with over 100 corporate and non-profit partners including Dell, IMD, Orbitz, Ovation Travel Group and Working Assets.
Carfax 250 NASCAR Busch Series Race On Aug. 18 First-Ever Carbon Neutral Stock Car Event
CENTREVILLE, Va. (August 14, 2007) – Carfax, pioneer of the vehicle history report, today announced a ground-breaking environmental effort – making the company entirely carbon neutral. Through partnerships with The Conservation Fund and Carbonfund.org, Carfax will offset all carbon emissions generated by its day-to-day business operations, such as corporate travel, marketing and sales operations and company-supported events. Carfax will kick off the campaign with the Carfax 250 NASCAR Busch Series race at Michigan International Speedway, which will make history on Saturday, August 18 as the first-ever carbon neutral stock car event.
“Making positive contributions towards global climate change is a major corporate and personal concern for us,” said Larry Gamache, communications director at Carfax. “Starting with our single largest marketing initiative, the Carfax 250, we’re taking the first step to reducing our carbon footprint. It’s a lot easier than most people think to get started, but we realize there’s still a long road ahead. Through the help and support of our environmental partners, we’ll figure out those next steps.”
Carfax will continue working closely with its environmental partners to further expand the carbon neutral campaign in the coming months.
“Climate change is one of the greatest environmental challenges of our time,” said The Conservation Fund’s President, Larry Selzer. “The Fund applauds Carfax for its industry-leading approach to addressing this challenge. By demonstrating a market-based approach to conservation we can help reduce greenhouse gas emissions, safeguard critical wildlife habitat, protect our nation’s air and water, and enhance public recreation areas for current and future generations.”
Carfax is making a donation to Carbonfund.org to purchase and retire carbon offsets for its operations and activities associated with the Carfax 250 NASCAR Busch Series race. This includes employee and fan travel to and from the event and onsite emissions as well, including those generated by the 43 stock cars competing in the race.
“Carfax has taken impressive steps toward fighting climate change by not only taking responsibility for its own corporate carbon dioxide emissions, but also the emissions resulting from Carfax-sponsored events such as the Carfax 250,” said Eric Carlson, Executive Director of Carbonfund.org. “The leadership demonstrated by Carfax on climate change is critical to this generation and future ones as well.”
The company is working with The Conservation Fund on a long term carbon reduction plan. Future plans include opportunities for Carfax dealer customers and used car shoppers to offset the carbon emissions for the cars they buy and drive. Carfax would offer its staff opportunities to help reduce their carbon footprint as well.
Editor’s note: Larry Gamache is available for interview to discuss the company’s carbon offset program and green efforts at the Carfax 250. Representatives from The Conservation Fund and Carbonfund.org are also available. To schedule an interview, please contact Christopher Basso at 703-934-2664.
Millions of consumers rely on the most trusted provider of vehicle history information, Carfax, each year. Using the unique 17-character vehicle identification number (VIN) found on vehicle dashboards and title documents, Carfax instantly generates a detailed Vehicle History Report on any used car or light truck. Carfax Vehicle History Reports™ provide information that can impact a consumer’s decision about a used car or truck. Carfax is a wholly-owned subsidiary of R.L. Polk & Co. For more information, visithttp://www.carfax.com.
About The Conservation Fund
The Conservation Fund is the nation’s foremost environmental nonprofit dedicated to protecting America’s land and water legacy for current and future generations. Seeking innovative conservation solutions for the 21st century, the Fund works to integrate economic and environmental goals. Since its founding in 1985, the Fund has helped its partners safeguard wildlife habitat, working landscapes, community “greenspace,” and historic sites totaling nearly 6 million acres. With 1% fund raising costs and 97% program allocation, The Conservation Fund is recognized as the nation’s top rated environmental nonprofit by both the American Institute of Philanthropy and Charity Navigator.http://www.conservationfund.org
Carbonfund.org is North America’s leading carbon solutions organization with offices in the Washington, DC area and San Francisco. Carbonfund.org educates the public about the dangers of climate change and makes it easy and affordable for individuals, businesses and organizations to reduce their climate impact. Carbonfund.org is reducing the threat of climate change by promoting cost-effective carbon reductions and supporting renewable energy, energy efficiency and reforestation projects globally that reduce and offset carbon dioxide emissions. Carbonfund.org works with over 150 corporate and non-profit partners including Dell, Orbitz, Lancome, Yakima, Discovery, Environmental Defense and Credo Mobile. Learn more at: http://www.Carbonfund.org.