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Motorola Renew: CarbonFree® and Clever

April 03, 2009

The carbon neutral Motorola MOTO w233 Renew is now available for our neighbours to the north, in Fido stores across Canada. First launched in the US in January, everyone here at Carbonfund.org is thrilled that the phone is now being offered there. No Carbonfunder is more excited, however, than our resident Canadian Erkin Ozberk. The Renew has been a big hit in the US because of its environmentally conscious design, 100% recyclable phone housing, and a best-in-class talk time. Motorola is also offsetting all emissions associated with production, distribution and operation of the phone through Carbonfund.org’s CarbonFree® Product Certification. To gain product certification from Carbonfund.org, the Renew underwent an intensive life-cycle assessment (LCA) to calculate emissions resulting from each phase in the life of the product. Motorola is offsetting the carbon footprint of the product through investments in renewable energy and reforestation. The Renew was recently released in Canada with some fanfare and a clever Youtube video that features stick figures acting in a way that only stick figures could. Check it out.

Learn more about the Renew here. Learn more about Carbonfund.org’s CarbonFree® Product Certification Program by clicking here.

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