Live Oak Media Ventures is a Victoria, Canada marketing company with a specific focus on digital marketing. Live Oak Media Ventures partners with large, industry-leading brands to help deliver relevant and engaging advertisements to interested consumers.
In order to expand its own sustainability commitments, Live Oak Media Ventures joined Carbonfund.org’s Carbonfree® Small Business Partnership Program, neutralizing 36 metric tonnes of carbon emissions from business operations by supporting energy efficiency technologies, renewable energy and forest conservation projects.
“We’re mindful of the fact that even though we’re helping to reduce the advertising industry’s reliance on paper-based products and other environmentally damaging processes, going online is not without its carbon-cost,” states Matt Reider, Director at Live Oak Media Ventures. “Web servers and computers all use electricity, and often times the sources of that electricity contribute to carbon. Partnering with Carbonfund.org allows us to offset this, and recognize our shared responsibility to the planet.”
By focusing efforts on digital marketing, Live Oak Media Ventures is able to help clients reduce the need for environmentally damaging ‘traditional’ marketing in the form of physical mail or billboards.