Wednesday, 28 March 2012
Welcome to the CarbonFree® Partner Program!
And thank you for being a leader in the fight against climate change. You are joining more than 1,800 leading companies, nonprofits, universities and governments doing their part to reduce and offset the CO2 emissions causing climate change. Below is a collection of useful tools and downloads for promoting your participation. We encourage you to explore!
Carbonfund.org Partner Web Page
Please be sure to return your new partner questionnaire to your Carbonfund.org partnership manager. We will prepare the web page based on your info, and it takes just minutes to fill out and return. If you need a copy of the questionnaire, click here. For your information, click here to see an example of an existing partner page.
Download our CarbonFree® Partner Media Outreach Guide to get started on a press release to your local news media. We’ll post the finished product on our website.
A great way to get started promoting your carbon reduction is on social media. On Twitter, you can use hashtags to highlight your commitment to people who you may not be connected to. All you have to do is add #offset, #green, #carbon or #carbonfootprint, when you tweet about your carbon reduction strategies and you’ll multiply your reach. Tweets that contain a URL are 3x more retweeted. So try to include a link to your CarbonFree® Partner page.
Sample tweet: Just #offset our #carbonfootprint with Carbonfund.org! #green #carbon http://bit.ly/kJ4yx
Friend us at www.twitter.com/carbonfundorg and we’ll retweet!
If you have a page on Facebook, don’t forget to send a message to your fans about your carbon reductions. As with Twitter, it’s important to include a link in your message so that people can read more about what you’ve done.
Become a fan of Carbonfund.org at www.facebook.com/carbonfund.
Carbonfund.org CarbonFree® Partner Logo
Right-click on the image to save.
Developing Web Content
Looking for ideas on how to promote your partnership with us? Many of our partners have done great jobs of communicating to their users about what it means to be CarbonFree® and how businesses can make a positive contribution to fighting climate change. Check out these examples:
Carbon Footprint Calculators
Embeddable Carbon Footprint Widget
You can embed this simple widget that lets your customers, clients or visitors to your website or blog calculate their own carbon footprint.
Use this code in your website or blog:
Carbonfund.org’s Green Business Handbook
For our partners we have developed a terrific resource on reducing your carbon footprint, and finding ways to save energy and money. Click here for your own copy of the Carbonfund.org Green Business Handbook!
Other Ways to Work with Carbonfund.org
CarbonFree® Events: Whether your organization is big or small, chances are there are times throughout the year when you get together with customers, colleagues, members, or other stakeholders at a conference, trade show or retreat. Work with Carbonfund.org and do the world some good by making your gathering a CarbonFree® event.
CarbonFree® Shipping: A great way to get your customers involved in fighting global warming is to educate them about the impact transportation has on our climate. Carbonfund.org’s CarbonFree® Shipping program is a great solution that helps you meet your environmental goals while also engaging your customers.
CarbonFree®Products: The products you sell require energy to obtain, transport, refine, manufacture and distribute. By certifying your products CarbonFree®, you can enable your business to differentiate its products from the competition while showing your customers you are taking a leadership role in the fight against climate change.
GenGreenLife.com is the most comprehensive resource for those looking to live a locally-focused, environmentally conscious lifestyle. Over 35,000 businesses have partnered with GenGreen to form the most diverse network available on the Web. Carbonfund.org encourages our new Partners to learn more about this valuable resource here. Enter the following code when signing up to claim your discount: carbonfund2pw7x.