Choosy (Green) Moms Choose Bum Boosa®
Tuesday, 9 August 2011
Have a baby with a burning bum? Looking for eco-friendly baby bum products? Check out the healing qualities of bamboo silk powder and natural fibers found in Bum Boosa’s Baby Wipes, Diaper Rash Ointment and toilet tissue. Bum Boosa® Bamboo Products was launched by two women who care deeply for the environment and who believe strongly in the demand for safer, more environmentally preferable products backed by companies who believe that honesty is the consumer’s right. The founders were interested in making a difference in the world by creating products to replace commonly used disposable products. Co-founder and President Sonja Sheasley had been researching the idea of creating baby wipes from a sustainable, bio-based material which led her to learn of all of the wonderful properties of bamboo. Armed with this knowledge and her experience studying aromatherapy and herbalism, she set out to create a formula that would be natural and safe for the planet and infants’ sensitive skin. She worked with an organic chemist to get the formula just right including a natural preservative system. Sonja and Co-founder and Vice President Polly Goddard released the first product, Bum Boosa® Bamboo Baby Wipes, in July 2009. The wipes are made with the renewable, sustainable material of bamboo and have a natural solution which includes pure grade essential oils of Lavender and Sweet Orange. The solution doesn’t have harsh chemicals or alcohol, unlike many other wipes on the market. With the wipes quickly gaining popularity across the country and beyond, Bum Boosa® Bamboo Diaper Rash Ointment, which employs the natural anit-oxidant properties of bamboo silk powder in the ingredients, was released as the next product. The ointment also includes a variety of herbs and essential oils known for their healing and soothing properties. Wanting to take its commitment to the environment to the next level, Bum Boosa® launched a reclaimed packaging program for its baby wipes. Because the plastic package is not recyclable in most places and they had yet to find an affordable, effective, biodegradable plastic that would work, they encourage wipes users to return groups of 24 empty wipes packaging to the Bum Boosa® office and receive a one-time use 20% off coupon. After months of collecting empty packages, a local crafter developed a means of up-cycling the empty packages into useable items such as diaper bags, available to customers through the Bum Boosa website. A commonly asked question is why they chose bamboo for their products. While not environmentally perfect, bamboo is a renewable, sustainable material. The bamboo that Bum Boosa® uses is grown on family farms in areas where other agricultural crops will not grow. It has a regenerative root system which means that after harvesting, it does not need to be replanted – unlike trees. Bamboo is the fastest growing grass on the planet and shoots up a yard or more a day and can be harvested in 2-4 years – unlike trees which require replanting and then often decades until the next harvest. It doesn’t require pesticides or insecticides and it usually thrives on rainwater. Bamboo is also biodegradable and with more than 90% of the wipes on the market being made with synthetics or a combination of materials including synthetics which are not biodegradable, it was essential to choose a material that would not contribute to the growing problems in landfills. The Bum Boosa website includes great information for environmentally-conscious consumers to learn more about their products, bamboo fiber manufacturing, packaging upcycling, product sales and distribution opportunities. Visit Bum Boosa Bamboo Products to learn more and use the special purchase code of ECOBUM10 to receive a 10% discount on your purchase.