SALT LAKE CITY — Overstock.com, Inc. (NASDAQ: OSTK) (short cut: O.CO) today, announced the debut of carbon-neutral shipping for every purchase made from its Worldstock Fair Trade inventory, effective immediately. This sustainability effort establishes Overstock.com as one of the largest online retailers to take responsibility for the environmental impact of its product shipping program.
Through a partnership with the Carbonfund.org Foundation, a leading nonprofit climate solutions organization, Overstock.com will mitigate the carbon dioxide emissions produced by the trucks delivering items purchased from Worldstock Fair Trade by funding third-party validated carbon reduction projects like reforestation. This offer is free to the customer. Now, in time for Earth Day’s 40th anniversary, Worldstock Fair Trade purchases are supporting this important environmental initiative, as well as artisans around the globe. To learn more visit http://www.overstock.com/sustainability
Start-Up Company Launches Its Brand of CarbonFree® Fashion Accessories
Des Moines, IA – May 26, 2011 – Blossom Inspirations, a new fashion accessories company, in partnership with CarbonFund.org Foundation - the leading nonprofit carbon reduction and climate solutions organization – announced today that it will be the first company with a line of women’s fashion accessories that carry the CarbonFree® Certified label. CarbonFree® product certification is a meaningful, transparent way for Blossom Inspirations to provide environmentally-friendly, carbon neutral fashion accessories to its customers by determining the products’ carbon footprint, reducing it where possible and offsetting remaining emissions through Carbonfund.org’s third-party validated carbon reduction projects.