There have been a variety of studies published in recent years showing that vegan and vegetarian diets produce a lower carbon footprint than omnivore or carnivore diets. Raw vegans further reduce their dietary footprint by greatly reducing the energy used to prepare foods. But what about the locavore movement and efforts to source food as close to home as possible?
Live Superfoods, a purveyor of raw, organic, vegan foods and nutritional supplements, recognized that their healthy diet options often came from distant lands, thus increasing the carbon footprint due to packaging materials and shipping emissions. In order to reduce these emissions, Live Superfoods took several steps to reuse and recycle shipping cartons and packing materials wherever possible, use recycled paper tape for sealing shipments and recyclable fill materials instead of bubble wrap and Styrofoam peanuts. Then, to neutralize the remaining shipping emissions, Live Superfoods joined the CarbonFree® Business Partnership program four years ago. The CarbonFree® Partner program makes it simple and affordable for Live Superfoods to mitigate its remaining operational emissions, including all shipping emissions and all employee commuting emissions, on an annual basis.
Live Superfoods purchases enough carbon offsets from Carbonfund.org to offset the shipment of products not only from their warehouse to their customers, but also from their global suppliers to the distribution warehouse. Consequently, their products have a lower carbon footprint than what most locavores consider local.
"As individuals, we're extremely excited about the locavore movement. But since Live Superfoods specializes in superfoods that are typically grown in exotic places, our company hasn't been able to participate,” explains Tom Burke, CEO of Live Superfoods. “Now, by purchasing carbon offsets from Carbonfund.org, we're able to import and deliver our foods to the ultimate consumer carbon-free. Our products now have a smaller carbon footprint than foods delivered by farmers to the local farmers' market!"
Live Superfoods also participates in their power company’s Blue SkySM Renewable Energy program, which supports a blend of 100% Pacific Northwest renewable resources from Oregon, Washington, and Idaho. This initiative further neutralizes Live Superfoods’ annual operational emissions, and together with the CarbonFree® Business Partnership, underscores Live Superfoods’ leadership position as a truly sustainable provider of healthy raw vegan foods, supplements and personal care products.
Local Ford Dealership to launch first ever green initiative to offset carbon footprints
SIMI VALLEY, Calif., January 31, 2013 - Simi Valley Ford will be launching its first-ever green initiative called the Drive to Save the Environment Campaign.The dealership has partnered with the Carbonfund.org Foundation to help offset the carbon footprint for the next 2 years of every new Ford vehicle that is sold during this campaign.The two and a half month long event will kick off on February 1st and go through Earth Day, April 22nd.
For every vehicle sold during this campaign-- from compact cars like the Ford Fiesta to the larger, F-150 trucks, Simi Valley Ford will purchase 2 years of carbon offsets by making a donation to support Carbonfund.org’s carbon emissions reduction projects. Whether it’s planting trees, pulling plastic out of the ocean, recycling or investing in renewable energies, the dealership has made a commitment to help reduce the carbon footprint in CA for all of the vehicles sold over the next 80 days.
“We at Simi Valley Ford are concerned about the future of our planet, so by partnering with a green organization like Carbonfund.org, we are hoping to help raise awareness to this growing issue. We are also excited to allow our customers the opportunity to drive ‘emissions free,’ simply just by buying a car,” says Mike Shell, Fleet Manager, Simi Valley Ford.
After Hurricane Sandy, a recent survey shows that 70 percent of Americans believe that climate change is caused by our daily carbon footprint emissions. Most people are unsure of how they can do their part to help reduce emissions, so Simi Valley Ford wants to help raise awareness on climate change, while promoting Ford’s green initiatives at the same time. The dealership is working with several green organizations to help promote this campaign and raise awareness in the community.
“Simi Valley Ford is taking a real leadership position by neutralizing the first two years of carbon emissions from every new Ford vehicle sold during their Drive to Save the Environment Campaign. It’s this type of forward thinking and pro-activity in the fight against climate change that we encourage among our business partners and supporters,” explains Eric M. Carlson, President of Carbonfund.org. “We’re very honored to participate as a partner with Simi Valley Ford for this inaugural campaign.”
Simi Valley Ford has set a goal to sell 300 new vehicles between February 1st and April 22nd.They invite any and all local and national companies to join them in helping to reach their goal. This is the first time the dealership has launched this campaign and hopes that it will grow exponentially year to year, not just in CA, but also to Ford dealerships nationwide.
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 172,000 employees and 65 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.
This year offered several events that shone a spotlight directly on the important and urgent issue of climate change, but the question remains, “Was it enough to bring about meaningful efforts to reduce climate change?”
June of 2012 presented the United Nations Earth Summit, held in Rio de Janeiro, Brazil which disappointed many as international representatives hemmed and hawed instead of establishing true endeavors to tackle global warming. Meanwhile the continental United States embarked on summer heat waves that were some of the hottest in its history.
This year also saw drought cover more than half the country; farmers suffered as their crops and animals died.
Then October of 2012 brought superstorm Sandy, this year’s biggest example of extreme weather and a deadly harbinger of the devastating effects of climate change. Can we continue to sit idly by in the face of all these signs that global warming is making broad changes to our planet? Should we leave these environmental problems for our children to face as we continue down an unsustainable path?
The close of the year is a time to reflect on the previous events of the year and make resolutions for the coming year. Let’s pledge to make 2013 the year where we confront climate change in every possible way. We can all embark on energy efficiency efforts; reducing what we can and lowering our carbon footprints. Every bit helps. Then it is a powerful combination to offset the rest of our carbon emissions. It would be a genuine shame to let the lessons of this past year slip from our consciousness while there is still time and so much that can and should be done to address climate change.
According to a study by the International Journal of Environmental, Cultural, Economic, and Social Sustainability, the issue of sustainability is increasingly important in the apparel industry. Environmentally-conscious fashion designers and retailers are moving away from the wasteful trend of “fast fashion” to focus on eco-fashion practices.
New CarbonFree® Shipping Partner Hearts believes that “conscious consumers create change,” and that sustainable fashion is not only environmentally friendly, but also a means of artistic and cultural expression. As Hearts launches its sustainable fashion online store, it has chosen to embed a carbon neutral shipping program as part of its environmentally-responsible commitment.
Through the CarbonFree Shipping Program, Hearts calculates the carbon footprint associated with the inbound and outbound product shipping and makes a corresponding donation to support Carbonfund.org’s projects that reduce carbon emissions, in order to lessen the impact of the carbon emissions created by any outbound shipping process. Hearts will be providing an immediate positive effect through investment back into reforestation projects, clean energy development and energy efficiency technologies.
“Hearts understands that environmental and economic sustainability is crucial with any e-commerce platform but especially in the world of fashion where it is our duty and responsibility to offset the carbon emissions when we can,” stated Michelle Petro, president. She added, “We are thrilled to partner with Carbonfund.org because they too are our environmental change makers.”
“Our CarbonFree Shipping Program offers a simple and affordable solution for responsible retailers such as Hearts to deliver their products worldwide in an environmentally sustainable way,” adds Eric Carlson, President of Carbonfund.org. “The CarbonFree Shipping label will assure Hearts’ customers that they’re choosing to make purchases from a company that is committed to its mission of social consciousness.”