Businesses that use ingredients directly from nature ought to have a heightened sensibility to giving back to the environment and preserving the Earth’s resources. Five-Year CarbonFree® Business Partner Alima Pure does just that.
Alima Pure creates mineral-based makeup using only the purest cosmetic-grade mineral pigments. There are no additives, fillers or fragrances that can irritate skin or clog pores. Their mineral pigments are beneficial to the skin, offering sun protection and anti-inflammatory properties.
Alima Pure was founded on the premise of minimal ingredients for maximum impact. They follow the theory that a few simple, natural ingredients crafted in just the right way can give every woman the power to present her best self to the world with confidence and beauty at its most beautiful.
And Alima Pure is committed to reducing their operational carbon footprint by maintaining energy-efficiency manufacturing processes, using wind-powered electricity and recycled materials for printing. To counterbalance the remaining impact, Alima Pure has been a CarbonFree® Business Partner for the past five years, offsetting 100% of their net corporate carbon emissions through contributions to Carbonfund.org that support energy efficiency, renewable energy and forestry projects around the globe.
Alima Pure is also a proud member of 1% for the Planet, since their first year in business, donating 1% of annual gross revenue (sales, not profit) to grassroots environmental organizations dedicated to protecting the planet.
All Alima Pure cosmetics are cruelty-free, and most products are vegan (the only exception is a bit of beeswax in lipbalms). This dedication to product purity and operational sustainability sets Alima Pure apart as a leader in the natural cosmetics industry and a committed CarbonFree® Business Partner.