Silver Spring, MD, August 9th, 2007 —Skram Media, publishers of CLIMBING and URBAN CLIMBER Magazines, today announced a partnership in which Skram Media will offset their global warming emissions and minimize the environmental impact of their business. In addition to offsetting the emissions of its corporate offices, the leading outdoor publisher is also compensating for the CO2 emissions created from the printing and distribution of the magazines themselves.
Working with Carbonfund.org, the leading non-profit climate-change-solution provider in the United States, Skram Media will neutralize its carbon footprint through reforestation projects. Carbonfund.org supports renewable energy, energy efficiency and reforestation projects globally that reduce carbon dioxide emissions and the threat of climate change.
This initiative by Skram Media to diminish their carbon footprint is the latest move to minimize the environmental impact of its business, which includes a commitment to print their magazines on 100% recycled paper.
“CLIMBING and URBAN CLIMBER have been printed on recycled paper for almost a year now,” says Publisher Mark Crowther. “This year, in addition to expanding our coverage of environment-related issues including Sustained - our new department in CLIMBING - and our regular Access Fund column in URBAN CLIMBER, we wanted to make the magazines themselves more accountable.”
“We are proud to be partnering with Skram,” said Steve Offutt, Chief Operating Officer of Carbonfund.org. “They are setting an example for others to follow through their constantly expanding environmental efforts. They clearly exemplify our motto: Reduce what you can; offset what you can’t.”
“These days I don’t think people really have much of an option anymore whether or not they’ll choose to live an environmentally conscious lifestyle. There’s no real decision to be made there. It’s simple – act now or perish. We have to reverse the past so that we can believe in a future. We’re just doing our part,” says Joe Iurato, the editor of URBAN CLIMBER.
About Skram Media
Skram Media is the publisher of CLIMBING Magazine, URBAN CLIMBER Magazine, CLIMBING.com, URBANCLIMBERMag.com, and UCTV. Founded in 1970, CLIMBING Magazine is the journal of record for climbers worldwide. Together with its leading Web site, http://www.climbing.com, CLIMBING reaches more climbers worldwide than any other climbing magazine. URBAN CLIMBER MAGAZINE founded in 2004, is the leading youth-focused climbing magazine. UCTV (http://www.ucmag.tv) is the leading destination on the Internet for climbing video entertainment. For more: skrammedia.com.
Carbonfund.org is the country’s leading carbon reduction and offset organization. Carbonfund.org educates the public about the dangers of climate change and makes it easy and affordable for individuals, businesses and organizations to reduce their climate impact. Carbonfund.org works with over 200 corporate and non-profit partners including Discovery, Dell, Yakima, Environmental Defense, Orbitz and Surfing Magazine.