Seven years into its long-term commitment to environmental leadership, MWW is achieving great things towards its goal to do its part to make the world a better place. MWW, one of the nation's top mid-sized public relations firms and one of the ten largest independent agencies, is recognized for its work in consumer lifestyle marketing, digital marketing and social media, corporate communications, and visual branding.
MWW is also dedicated to reducing its global warming impact, improving quality of life and US energy security. Since 2007, MWW has led by example, committing to being CarbonFree® in partnership with Carbonfund.org. Over the past seven years, MWW has reduced the carbon impact from its business operations, totaling over 19 million pounds of CO2 mitigation, which is equivalent to the electricity use of 1,291 homes for one year through support of Carbonfund.org’s renewable energy and forestry projects. That's also equivalent to the emissions from over 20,058 barrels of oil consumed or taking 1,797 cars off the road for one year.
“Our work in corporate social responsibility and corporate citizenship is some of the most important we do,” emphasizes Michael Kempner, MWW President and CEO. “MWW remains firmly committed to doing our part to protect and preserve the environment, and we are pleased to continue our seven-year partnership with Carbonfund.org, a leader in carbon reduction and offset solutions. We challenge our peers in the industry, as well as our clients and partners, to join with us in this important work, or to adopt their own programs to help bring about a clean energy economy.”
Employees at MWW give back through Good Matters, a company-wide Corporate Social Responsibility program, which enables employees to support local charities and other causes that are close to their hearts. Each year, team members can take advantage of eight hours of paid time off to volunteer for an organization of their choice. These collective efforts have defined MWW’s commitment to corporate citizenship, for the environment, community, employees, and their clients. Carbonfund.org is proud to partner with MWW in helping to make the world a better, cleaner place to live.
What does consistent environmental leadership look like? Over the past six years, CarbonFree® Business Partner Community Capital Management has neutralized over 850,000 pounds of carbon dioxide emissions – equivalent to the emissions created by burning almost 43,500 gallons of gasoline.
Community Capital Management is a registered investment adviser whose mission is to deliver strong investment performance for its clients in strategies aligned with their organizational purpose. The firm primarily manages fixed income impact investing portfolios that finance a variety of community initiatives such as affordable homeownership and rental housing, environmental sustainability, job creation and training programs, affordable healthcare facilities, childcare programs, and neighborhood revitalization activities. As a leader in the impact investing space, Community Capital Management maintains its commitment to operating an environmentally-conscious business practice.
"Community Capital is excited to partner with Carbonfund.org in committing to offset our carbon footprint. We hope that we will help lead the way and encourage others in the investment management industry to do the same," said Jamie Horwitz, Director of Marketing at Community Capital.
The firm is proud to lead by example, offsetting its carbon emissions by supporting the development of renewable energy, forestry projects and increased energy efficiency through its partnership with Carbonfund.org.
In addition, Community Capital Management’s CarbonFree® commitment includes encouraging office recycling programs, minimizing the use of plastic water bottles by offering a water filtration system in their office, using energy-efficient lighting, conducting more marketing online rather than using printed media, living within close proximity to their office to reduce vehicle pollution, and continually seeking other ways to grow their business in a sustainable, eco-friendly manner. This consistent leadership in operational sustainability sets Community Capital Management in the forefront of its industry as an environmentally responsible fixed income investment management firm.
Businesses that use ingredients directly from nature ought to have a heightened sensibility to giving back to the environment and preserving the Earth’s resources. Five-Year CarbonFree® Business Partner Alima Pure does just that.
Alima Pure creates mineral-based makeup using only the purest cosmetic-grade mineral pigments. There are no additives, fillers or fragrances that can irritate skin or clog pores. Their mineral pigments are beneficial to the skin, offering sun protection and anti-inflammatory properties.
Alima Pure was founded on the premise of minimal ingredients for maximum impact. They follow the theory that a few simple, natural ingredients crafted in just the right way can give every woman the power to present her best self to the world with confidence and beauty at its most beautiful.
And Alima Pure is committed to reducing their operational carbon footprint by maintaining energy-efficiency manufacturing processes, using wind-powered electricity and recycled materials for printing. To counterbalance the remaining impact, Alima Pure has been a CarbonFree® Business Partner for the past five years, offsetting 100% of their net corporate carbon emissions through contributions to Carbonfund.org that support energy efficiency, renewable energy and forestry projects around the globe.
Alima Pure is also a proud member of 1% for the Planet, since their first year in business, donating 1% of annual gross revenue (sales, not profit) to grassroots environmental organizations dedicated to protecting the planet.
All Alima Pure cosmetics are cruelty-free, and most products are vegan (the only exception is a bit of beeswax in lipbalms). This dedication to product purity and operational sustainability sets Alima Pure apart as a leader in the natural cosmetics industry and a committed CarbonFree® Business Partner.
Various studies have shown that a healthier lifestyle leads to a lower personal carbon footprint. Mother Nature Network cites five specific ways in which a person’s lifestyle choices and fitness can affect the environment and consumption of natural resources.
There are many options available for fitness instruction and nutritional counseling. CarbonFree® Business Partner BodyWorks Lifestyle, with five locations in the greater Orange County and Los Angeles area, provides fitness plans and environmental leadership to its clients and to the fitness industry. BodyWorks Lifestyle is not just about fitness, it’s about taking control—of your weight, your stress levels, your nutrition, your choices and your health, to reach your goals for overall wellness and personal training while reducing your carbon footprint and negative impact on the environment.
BodyWorks Lifestyle has chosen to take a leadership position in the fitness and healthy living industry by offsetting its annual operational emissions, supporting Carbonfund.org’s forestry projects around the world. They also donate 1% of their annual profits back to the planet and use environmentally friendly household cleaning products at their facility.
"We chose to partner with Cabonfund.org because we believed that, as a company, if we were to lead by example and help offset our carbon footprint, we could encourage our clients and business partners to do the same,” explains Huw Lloyd Davies, Founder of BodyWorks Lifestyle and a life-long fitness and outdoor enthusiast. “We believe that we all need to do our part to bring about sustainable change."
BodyWorks Lifestyle fitness coaches promote nutrition supplements and organic foods, environmentally renewable clothing suppliers, and run seminars on home energy efficiency for their clients. They also offer a wide range of outdoor fitness events to help clients develop their commitment to a more active lifestyle while learning what they can do to protect the natural resources in their community.
If your New Year’s resolutions include a renewed commitment to a healthy lifestyle, and a lower personal carbon footprint, start your exercise regime today, “green” your eating habits, and consider offsetting your annual work commuting or vehicle mileage through Carbonfund.org.