Monday, 15 November 2010 20:15

Unilever Seeks to Make Consumption More Sustainable

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Consumer products company and events partner Unilever has unveiled its Sustainable Living Plan, which uses the company's global reach to double sales while also halving the water, waste and carbon impacts of its products over the next 10 years. To achieve these goals, Unilever took into account the life-cycle of their products, from the sourcing of raw materials, manufacturing of products, transportation and storage, all the way to the waste produced by consumer use of these items. Unilever seeks to lead the consumer industry in reducing the environmental impact of their products and saving money in the process. Other goals for the Sustainable Living Plan include: • Sourcing 100 percent of agricultural raw materials sustainably by 2015, including 100% sustainable palm oil. Unilever buys three percent of the world's annual supply of palm oil. • Making drinking water safer in developing countries by extending sales of its Pureit home water purifier. • Improving standards of living by working with agencies such as Oxfam and the Rainforest Alliance to link 500,000 small-scale and related distributors to the Unilever supply chain. "Consumers want more," Unilever chief executive Paul Polman told the UK's Guardian newspaper. "They see food shortages, malnutrition and climate change, and governments are not addressing those problems. Companies that do this will get a competitive advantage. Those that do not will put themselves at risk."
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